FAQ / content and services

Frequently Asked Questions

Frequently asked questions about the types of content and writing services I provide.

What types of content can you create for my business?

I'm capable of creating many different types of written content, including:

  Case Studies
  Articles
  E-Books
  Blog Posts
  Website Copy
  Wiki Pages
  Landing Pages
  Drip Marketing Emails
  Product Overview Sheets
  White Papers (Modern)
  Press / News Releases

What topics do you write about?

I specialize in creating thought leadership content involving complex technological concepts. I've written extensively about advanced technologies, including:

  APIs / Microservices
  Artificial Intelligence
  Machine Learning
  Deep Learning
  Natural Language Processing
  Computer Vision
  Analytics

 

What industries have you written about?

I've covered topics in a wide range of industries, including:

  API Design / Management
  Fraud Prevention / Security
  Martech / Salestech
  E-Commerce / Retail
  Manufacturing / Utility
  Cryptocurrency / Blockchain
  Health Tech

 

Do you pitch topic ideas to clients?

Companies often contact me about writing content for a blog or a resources section of a website. I'm happy to pitch topic ideas once a writer agreement is in place. For example, an agreement to write a number of blog posts each month.

Marketing managers plan content in different ways- some marketing managers ask that I not only write the content but also come up with all of the topic ideas for the content. Some managers provide topics along with brief outlines for the content I'm to write. Some clients prefer a collaborative approach where sometimes the marketing team provides topic ideas and sometimes I provide ideas for the content.

Let me know your preferences when it comes to coming up with topic ideas for content. I'd be happy to accommodate your preferences.

Are there any types of writing services that you do not offer?

While I'm capable of creating almost any type of written content, there are a few types of content that I typically do not create such as:

  Web Development Tutorials / How-To's
  User Manuals / Product Documentation
  API / Developer Documentation
  Traditonal Analyst White Papers

Do you provide professional graphic design services for the content you write?

No, I'm not a graphic designer. Clients interested in creating a nicely designed e-book, white paper, or case study from content that I've written would need to hire a professional graphic designer.

Do you personally write the content for each project you take on?

Yes. I personally research, write, proofread, and edit all of the content I create for clients. Few writers specialize in creating thought leadership content involving advanced technologies, such as artificial intelligence, machine learning, natural language processing, and APIs. So, outsourcing this type of work is difficult to do.

Will you ghostwrite for us or do you always require a byline?

While it's always great to receive a byline for content I've written, a byline is not always necessary. I'm happy to ghostwrite for clients.

Do you offer retainer agreements to clients?

No, I do not offer clients retainer agreements in the traditional sense (where I'm paid to reserve my time). I do offer agreements where I'll complete a certain amount of content per month or on an "as needed" basis over a period of time.

Can clients repurpose the content that you provide them?

Yes. I encourage clients to repurpose content as e-books, infographics, blog post series, 2-3 page guides, and other marketing materials.

Content can also be distributed on multiple channels such as a company blog and LinkedIn.